{"id":4746,"date":"2013-04-02T08:37:35","date_gmt":"2013-04-02T08:37:35","guid":{"rendered":"http:\/\/comfluencia.com\/?p=4746"},"modified":"2020-11-03T14:02:11","modified_gmt":"2020-11-03T12:02:11","slug":"la-fiabilitat-es-un-valor","status":"publish","type":"post","link":"https:\/\/op-team.com\/blog\/la-fiabilitat-es-un-valor\/","title":{"rendered":"\u201cLa fiabilitat \u00e9s un valor\u201d"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-8260 alignleft\" src=\"https:\/\/web2020.opteam.antaviana.net\/blog\/wp-content\/uploads\/2013\/04\/enric-sierra-e1604404868164-300x300.jpg\" alt=\"\" width=\"179\" height=\"179\" srcset=\"https:\/\/op-team.com\/blog\/wp-content\/uploads\/2013\/04\/enric-sierra-e1604404868164-300x300.jpg 300w, https:\/\/op-team.com\/blog\/wp-content\/uploads\/2013\/04\/enric-sierra-e1604404868164-150x150.jpg 150w, https:\/\/op-team.com\/blog\/wp-content\/uploads\/2013\/04\/enric-sierra-e1604404868164-100x100.jpg 100w, https:\/\/op-team.com\/blog\/wp-content\/uploads\/2013\/04\/enric-sierra-e1604404868164.jpg 336w\" sizes=\"(max-width: 179px) 100vw, 179px\" \/><a style=\"font-size: 1rem;\" href=\"https:\/\/twitter.com\/enricsierra\" target=\"_blank\" rel=\"noopener noreferrer\">Enric Sierra<\/a><span style=\"font-size: 1rem;\">, subdirector de <\/span><a style=\"font-size: 1rem;\" href=\"http:\/\/www.lavanguardia.com\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\"><em>lavanguardia.com<\/em><\/a><span style=\"font-size: 1rem;\"> i redactor en cap de <\/span><em style=\"font-size: 1rem;\">La Vanguardia<\/em><span style=\"font-size: 1rem;\">, t\u00e9 una ampla experi\u00e8ncia en mitjans tant escrits com audiovisuals. A m\u00e9s, va ser membre de l\u2019equip fundador del primer diari gratu\u00eft a Espanya (<\/span><em style=\"font-size: 1rem;\">20 Minutos<\/em><span style=\"font-size: 1rem;\">) i forma part de la Junta del Col\u00b7legi de Periodistes de Catalunya. Per ell, <\/span><strong style=\"font-size: 1rem;\">la honestedat, la confian\u00e7a i la fiabilitat s\u00f3n elements clau en comunicaci\u00f3<\/strong><span style=\"font-size: 1rem;\">.<\/span><\/p>\n<ol>\n<li><strong>Com sobreposar-se a la mala sort? <\/strong>(<a href=\"http:\/\/comfluencia.com\/2013\/01\/31\/amb-una-bona-gestio-estalvies-temps-i-diners-i-guanyes-visibilitat-i-credibilitat\/\">Pregunta de Fran Garcia Morales<\/a>, Cap de comunicaci\u00f3 del Vall d\u2019Hebron Institut de Recerca)<br \/>\nLa mala sort forma part de l\u2019ofici. A la nostra feina sabem que passa sovint que les coses s\u00f3n imprevisibles, per molt que estem obligats a fer previsions i tenir elements preparats. Si finalment alguna cosa m\u00e9s potent supera la nostra previsi\u00f3, cal pensar que el nostre tema es pot reconvertir i tornar a vendre perqu\u00e8 poca gent l\u2019haur\u00e0 vist.<\/li>\n<li><strong>Quin element consideres\u00a0cr\u00edtic per\u00a0a qualsevol\u00a0acci\u00f3 de\u00a0Projecci\u00f3 o Imatge que vulgui\u00a0assolir l\u2019\u00e8xit?<\/strong><br \/>\n<strong>\u00a0<\/strong>El principal element cr\u00edtic \u00e9s que no sigui sincer ni honest. Tard o d\u2019hora, les coses postisses s\u2019acaben descobrint.<\/li>\n<li><strong>Quin \u00e9s el benefici principal que aporta una bona gesti\u00f3 de la Comunicaci\u00f3?<\/strong><br \/>\n<strong>\u00a0<\/strong>La generaci\u00f3 de confian\u00e7a vers qui comunica i respecte all\u00f2 que es comunica. La fiabilitat \u00e9s un valor<\/li>\n<li><strong>Una empresa o una instituci\u00f3 que gestiona b\u00e9 les relacions amb els seus p\u00fablics. Per qu\u00e8?<\/strong><br \/>\n<strong>\u00a0<\/strong>Considero primordial que les empreses i institucions gestionin b\u00e9 les relacions amb el seu p\u00fablic perqu\u00e8 \u00e9s a ells a qui es deuen finalment.<\/li>\n<li><strong>Una q\u00fcesti\u00f3 de Comunicaci\u00f3 sobre la que encara no has trobat resposta\u2026<\/strong><br \/>\nCom pot ser que hi hagi tanta incomunicaci\u00f3 i a\u00efllament en el moment de la hist\u00f2ria de la humanitat on hi ha m\u00e9s capacitat de comunicaci\u00f3?<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Enric Sierra, subdirector de lavanguardia.com i redactor en cap de La Vanguardia, t\u00e9 una ampla experi\u00e8ncia en mitjans tant escrits com audiovisuals. A m\u00e9s, va ser membre de l\u2019equip fundador del primer diari gratu\u00eft a Espanya (20 Minutos) i forma part de la Junta del Col\u00b7legi de Periodistes de Catalunya. Per ell, la honestedat, la &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/op-team.com\/blog\/la-fiabilitat-es-un-valor\/\" class=\"more-link\">Continua llegint <span class=\"screen-reader-text\">\u00ab\u201cLa fiabilitat \u00e9s un valor\u201d\u00bb<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":8260,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"_links":{"self":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/4746"}],"collection":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/comments?post=4746"}],"version-history":[{"count":6,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/4746\/revisions"}],"predecessor-version":[{"id":8265,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/4746\/revisions\/8265"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/media\/8260"}],"wp:attachment":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/media?parent=4746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/categories?post=4746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/tags?post=4746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}