{"id":6492,"date":"2018-11-21T12:34:51","date_gmt":"2018-11-21T12:34:51","guid":{"rendered":"http:\/\/comfluencia.com\/?p=6492"},"modified":"2020-10-20T12:50:38","modified_gmt":"2020-10-20T10:50:38","slug":"integritat-reputacio-i-videos","status":"publish","type":"post","link":"https:\/\/op-team.com\/blog\/integritat-reputacio-i-videos\/","title":{"rendered":"Integritat, reputaci\u00f3 i v\u00eddeos"},"content":{"rendered":"<p>Corren mals temps per a la <a href=\"https:\/\/www.elespanol.com\/espana\/politica\/20181119\/controlaremos-sala-segunda-cosido-justificando-psoe-cgpj\/354214577_0.html\" target=\"_blank\" rel=\"noopener noreferrer\">corrupci\u00f3<\/a>. B\u00e0sicament, perqu\u00e8 la tecnologia digital ha aportat una capacitat d&#8217;espiar i d&#8217;enregistrar de proporcions siderals: <a href=\"https:\/\/elpais.com\/tecnologia\/2018\/02\/27\/actualidad\/1519725291_071783.html\" target=\"_blank\" rel=\"noopener noreferrer\">m\u00e9s de 5.000 milions de m\u00f2bils al planeta<\/a> disposats a captar-ho i filmar-ho tot i, encara m\u00e9s, a ventilar-ho sense mesura ni control. Qui se&#8217;n pot escapar?\u00a0 Potser no tot se sap, per\u00f2 s\u00ed que tot es pot saber&#8230;<\/p>\n<p>Davant del poder que ha adquirit l&#8217;usuari, el client, el ciutad\u00e0, les corporacions malden per controlar missatges i projectar una imatge d&#8217;entitats responsables.<strong> &#8220;Reputaci\u00f3&#8221;<\/strong> \u00e9s la paraula de moda, i m\u00e9s encara per a tots aquells que depenen de les decisions de p\u00fablics molt nombrosos, com s\u00f3n les grans companyies, els partits pol\u00edtics o institucions com ara la universitat o l&#8217;Esgl\u00e9sia.<\/p>\n<p>Resulta evident que la reputaci\u00f3 \u00e9s un atribut que es posiciona gr\u00e0cies a la Comunicaci\u00f3.\u00a0 Per exemple, elaborar i divulgar codis \u00e8tics o mem\u00f2ries de sostenibilitat genera credibilitat entre els P\u00fablics Objectiu, perqu\u00e8 transmet valors, compromisos i actuacions de responsabilitat social.<br \/>\nAra b\u00e9, tot aix\u00f2 no serveix de res si no existeix una veritable <a href=\"http:\/\/www.valors.org\/la-integritat\/\" target=\"_blank\" rel=\"noopener noreferrer\">integritat <\/a>entre les persones que formen part de l&#8217;organitzaci\u00f3. <strong><em>&#8220;Diem el que fem i fem el que diem&#8221;<\/em><\/strong> hauria de ser la primera de les obligacions que qualsevol corporaci\u00f3 impos\u00e9s a tots els seus membres. Perqu\u00e8 si no \u00e9s aix\u00ed,\u00a0tard o d&#8217;hora alg\u00fa far\u00e0 apar\u00e8ixer un v\u00eddeo que posar\u00e0 en evid\u00e8ncia la\u00a0falta comesa, la transgressi\u00f3 d&#8217;aquell codi de conducta. I la confian\u00e7a que els p\u00fablics hauran perdut en nosaltres comportar\u00e0 una nova inversi\u00f3 en Comunicaci\u00f3 d&#8217;un volum que potser ja no es podr\u00e0 assumir.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-6493 aligncenter\" src=\"https:\/\/web2020.opteam.antaviana.net\/blog\/wp-content\/uploads\/2018\/11\/zen-stones-e1601634337116-300x130.jpg\" alt=\"\" width=\"615\" height=\"266\" srcset=\"https:\/\/op-team.com\/blog\/wp-content\/uploads\/2018\/11\/zen-stones-e1601634337116-300x130.jpg 300w, https:\/\/op-team.com\/blog\/wp-content\/uploads\/2018\/11\/zen-stones-e1601634337116-768x333.jpg 768w, https:\/\/op-team.com\/blog\/wp-content\/uploads\/2018\/11\/zen-stones-e1601634337116.jpg 859w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Corren mals temps per a la corrupci\u00f3. B\u00e0sicament, perqu\u00e8 la tecnologia digital ha aportat una capacitat d&#8217;espiar i d&#8217;enregistrar de proporcions siderals: m\u00e9s de 5.000 milions de m\u00f2bils al planeta disposats a captar-ho i filmar-ho tot i, encara m\u00e9s, a ventilar-ho sense mesura ni control. Qui se&#8217;n pot escapar?\u00a0 Potser no tot se sap, per\u00f2 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/op-team.com\/blog\/integritat-reputacio-i-videos\/\" class=\"more-link\">Continua llegint <span class=\"screen-reader-text\">\u00abIntegritat, reputaci\u00f3 i v\u00eddeos\u00bb<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":6493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[52,53,224,236],"_links":{"self":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/6492"}],"collection":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/comments?post=6492"}],"version-history":[{"count":5,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/6492\/revisions"}],"predecessor-version":[{"id":7547,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/posts\/6492\/revisions\/7547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/media\/6493"}],"wp:attachment":[{"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/media?parent=6492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/categories?post=6492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/op-team.com\/blog\/wp-json\/wp\/v2\/tags?post=6492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}